Privacy Policy

Choicepathway Pty Ltd ("Choicepathway", "we", "our") respects the privacy of individuals and organisations interacting with our services. This Privacy Policy explains how we handle personal information in connection with advertising and advisory activities conducted in Australia. We manage personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). By engaging with our website, communications, or services, you acknowledge that you have had an opportunity to review this Policy.

Types of information we handle

We may collect and process the following categories of information: contact details (such as name, email address, phone number, and organisation), billing and transactional records, communications and meeting notes, website analytics (including device identifiers, approximate location, and usage patterns), and advertising interaction data provided by platforms in aggregated or pseudonymised form. We aim to collect information directly from you where practical and supplement with platform or partner data where consistent with applicable rules.

How we use personal information

We use personal information for service delivery, client support, account administration, billing, internal analytics, service improvement, security, and compliance. Advertising-related data helps us plan, activate, and evaluate campaigns, develop audience approaches, and generate reporting insights. Where we rely on consent for specific purposes, we will seek it in a clear manner. You may opt out of non-essential communications by following unsubscribe instructions or contacting us using the details below.

Disclosure and transfers

We may disclose personal information to trusted service providers assisting with hosting, communications, analytics, accounting, or advertising operations. Disclosures are limited to what is necessary for tasks and are subject to appropriate safeguards. Some recipients may be located outside Australia; in such cases, we take reasonable steps to ensure comparable protection consistent with the APPs and relevant contractual measures.

Data retention and security

We retain personal information for periods aligned with legal, operational, and reporting needs. Retention settings are reviewed periodically, and records are de-identified or securely disposed of when *** longer required. We implement administrative, technical, and physical controls intended to reduce risks such as unauthorised access, alteration, or misuse. While security measures are designed with care, the nature of digital systems means that outcomes cannot be absolutely predicted.

Cookies and similar technologies

Our website may use cookies and comparable tools to support functionality, preferences, analytics, and advertising measurement. Where required, we present choices that allow you to accept or decline categories of cookies. You can also manage preferences via browser settings. Some features may operate with reduced capabilities if certain cookies are declined.

Access, correction, and choices

You may request access to personal information we hold about you and seek correction where details are inaccurate, out of date, incomplete, irrelevant, or misleading. We will respond within a reasonable timeframe and outline any steps taken. For marketing communications, you can opt out using links provided in messages or by contacting us directly.

Third-party platforms

Our campaigns operate on third-party platforms that maintain their own terms and privacy practices. Those platforms may act as independent controllers of certain data. We encourage you to review platform settings to manage your advertising preferences.

Contact and complaints

If you have questions about this Policy or wish to lodge a complaint, please contact our Privacy Officer at Choicepathway@outlook.com or by phone at +61428739561. Please provide details about your concern and any relevant context. We will acknowledge receipt and aim to provide a considered response. If you remain dissatisfied, you may contact the Office of the Australian Information Commissioner (OAIC) for further guidance.

Updates to this Policy

We may update this Policy to reflect changes in law, guidance, or our practices. The "Updated" date at the top of this page indicates the latest revision. Your continued engagement with our services after an update indicates that you have had an opportunity to review the revised terms.

Company details

• Choicepathway Pty Ltd
• ABN: 11 234 567 890
• Address: Apartment 5, 12 Miller Street, North Sydney NSW 2060